Digital Storytelling

Digital Storytelling (Holzki and Mičijević 2020)

The idea of storytelling has been around for ages but its ways have transformed with the technological developments and the idea of the World Wide Web. It has changed from a simple verbal way of communication between people into using various multimedia forms including: audios, videos, movies and most recently interactive video. (Bentkowska-Kafel and Macdonald 2018).

Storytelling as a method was found helpful in delivering various types of information since it enables passing it in an interesting way that is easily digested by people, moreover its digitalization has made it accessible, simple and engaging, that’s why we can see this technique widely implemented in the educational field in which different lecturers use audio-visual methods to engage their students with the learning materials. Not only that, but digital storytelling has also been adopted by various companies while promoting their products, they advertise and frame their identities and services within the structure of a story because we as humans prefer stories over a bunch of information being poured on us. In addition to that, digital storytelling is also used in providing engaging documentaries on numerous topics, so instead of just reading a book about a topic the audience can hear, and see the information in a lively manner. And these are only few of the uncountable usages of digital storytelling.

Lately “interactivity” elements have been added to digital storytelling which have transformed the role of the audience completely, instead of having passive viewers suddenly the audience had the ability to change the story they are receiving at some point, or to switch to another story related to the initial one but is more interesting to them through hyperlinks and hyper videos. There are so many tools used to create hyperlinks/hyper videos including: Rapt media which creates interactive videos& controls implementation, Mad video: adds tags to videos. Cacophony creates interactive video elements, Clickvid creates hotspots (clickable regions with specific content), E-Learning-How-To: videos used elective contextual data. These tools opened the doors for creative ways of interactive storytelling applications like: Interactive storytelling in digital heritage where it was used in the Roman museum to present a reconstruction of Roman remains combined with physical museum exhibits. (Bentkowska-Kafel and Macdonald 2018).

Even though hyperlinks have their benefits they can be annoying sometimes when they are over-used, for instance sometimes it can be frustrating whenever we are watching a YouTube video and a lot of links appear that we click on them by mistake. Nonetheless this technique withholds great potentials and power within it, the interactive storytelling can open the doors for customized storytelling which can create game-like virtual environments tailored to satisfy each person’s needs and preferences.


 Bentkowska-Kafel, Anna and MacDonald, Lindsay, “Digital Techniques for Documenting and Preserving Cultural Heritage” (2018). Collection Development, Cultural Heritage, and Digital Humanities. 1.

Holzki, Larissa, and Anis Mičijević. 2020. “Bildung in Coronazeiten: Deutsche Schulen Üben Den Digitalen Unterricht Im Internet.” March 17, 2020.